BANG! Creative is a full-service virtual advertising agency, new to the market, that wanted to create a big explosion on the scene. The Light The Fuse Matchbook was created to showcase the agency’s award-winning work and integrated media thinking.
CreateAthon allowed me to stretch my creative muscle and really let loose for a good cause: The Greater Lansing Ballet Company.
Funding cuts, teacher layoffs and school closings caused a rethinking in tactics. A grass roots approach was used to raise awareness of the educational crisis in Michigan.
How do you change a culture to be socially fit? It started with a redesign of a home page, but needed to extend beyond a cosmetic facelift.
Michigan National Public Radio was losing listenership and wanted to combat it by doing a series of ads that stressed the dynamic range of reporting.
Publicom’s previous site was a Flash-based site that became a little long in the tooth. A new site was needed to complement the new identity I created for them.
For Onvio, the premier U.S. manufacturer of high-precision planetary gearboxes, cycloidal reducers and timing belt pulleys, a new site had to be as sleek as their products were.
Katrina uprooted many lives, humans and animals alike. Blues musician, E.J. Phillips’ I’ll Never Forget is a personal musical journey of survival for him and his cat, Baby One Eye.
Talk about a different breed. A national insurance sales meeting doesn’t generate much excitement…unless your Wells Fargo.
Publicom had it’s roots as a public relations firm that had morphed into a marketing one. Along with that change came the opportunity to remake themselves visually. The results were on the mark.