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  • February 24, 2011

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Investing In Michigan

The Michigan Investment Guide was the first sign that the MEDC would become a model agency for other states to follow.

The Michigan Economic Development Corporation (MEDC) was formed as a public corporation to sustain economic development programs across a party change. Created by interlocal agreements between state and local governments, the MEDC was a proven success. During those formative years, I created the Michigan Investment Guide aimed at attracting international and national ventures. It was designed to upholf the optimism and forward-thinking changes we were instituting for Michigan at MEDC. The guide grabbed attention, attracted new businesses and won an American Advertising Federation Sixth District Gold ADDY and Best-of-Show at the Lansing Ad Club ADDY Awards.