Publicom’s previous site was a Flash-based site that became a little long in the tooth. A new site was needed to complement the new identity I created for them.
For Onvio, the premier U.S. manufacturer of high-precision planetary gearboxes, cycloidal reducers and timing belt pulleys, a new site had to be as sleek as their products were.
Doctors Medical Center in Modesto, California wanted to reach out and identify with the community. It launched a branding campaign that built on the idea that we are all thinkers and dreamers.
Lawyers are good at a lot of things, but marketing isn’t one of them.
When Kasson Keller wanted to promote a new brand of ecofriendly windows targeted at the high-end consumer, environmentally-friendly can become a secondary message. Our goal was to make green primary.
How do you drive kids to a site where they learn to set and achieve goals? Make it entertaining (and give away an iPad).
Funding cuts, teacher layoffs and school closings caused a rethinking in tactics. A grass roots approach was used to raise awareness of the educational crisis in Michigan.
How do you change a culture to be socially fit? It started with a redesign of a home page, but needed to extend beyond a cosmetic facelift.